Call for Competitive Papers & Special Topic Session
Proposals
AAA
2010 European
Conference
June
4-6,
2010
Universita Cattolica Del Sacro
Cuore
Milano, Italy
Extended submission deadline: November 19,
2009.
Based on the success we have had with our Asia-Pacific
conferences, AAA is planning its first European conference, to
be held in cooperation with the Universita Cattolica Del Sacro
Cuore, Milano, Italy. This will be a stimulating event that
focuses on research and special topics about Europe. Bob King
will describe logistical details in a separate announcement
once they are confirmed.
Competitive
Papers
You are
invited to submit competitive papers relevant to any aspect of
advertising (theoretical, methodological, empirical, or
philosophical) in one or more European country(ies), in
multiple countries including at least one European country, or
that have
specific implications for at least one European country in
consideration for presentation at the 2010 European Conference
and for publication in the 2010 European
Conference Proceedings.
All
submissions are subject to blind review. Completed papers will
be given first preference. However, very detailed abstracts of
at least 8 pages will be considered. Authors of accepted papers
or abstracts must publish either the entire paper or a one-page
abstract of the paper in the
Proceedings.
The
Proceedings are copyrighted, and submissions may not be
under consideration at other journals or
conferences. Abstracts that are published in the
Proceedings can be published in full in other
publications or journals at a future date. Papers should
not exceed 30 typed, double-spaced pages in length including
references, appendices, tables, etc. Be sure to delete the
title page and identification of the authors in the
“Properties” function (see below) prior to
submission.
Citations
are to be formatted using Journal of Advertising style.
Special
Topics Sessions
You are
invited to submit proposals for special topics sessions that
cover an entire meeting period (usually 90 minutes). These
sessions are designed to offer information and dialogue on
topics of importance to advertising education and practice
(e.g., current practitioner issues, creative topics, and/or
pedagogical matters) within Europe, in multiple countries
including at least one European country.
A
submission should include the following: (1) a clear
rationale for addressing the topic over an entire meeting
period and/or through contributions from several presenters,
(2) the value of the session to conference attendees (including
why such a contribution is not likely to be available
elsewhere, (3) names and specific roles of all participants
(please note that blind review is not possible with these
proposals because the value depends in part on the selection of
appropriate participants), and (4) details of how the session
will be conducted under a unifying theme, including progression
among sections and participants.
Preference
will be given to proposals providing the requested information
in the greatest detail. Special topics chairs are
responsible for generating a 1- to 3- page summary (after the
session) for inclusion in the Proceedings as a
non-refereed publication.
All
competitive and special topics submitters will be asked to
check a statement specifying that at least one author of the
paper agrees to register and attend the conference to present
the paper.
Failure to present an accepted competitive paper/special
topics session will result in the competitive paper/special
topics session being withdrawn from the conference proceedings.
Only an author or presenter listed on the paper/special topics
session is eligible to present at the
conference.
Additional
Requirements
All submissions are to be submitted via the AAA Confmaster website
at http://aaa-euro10.confmaster.net
If you
have registered for a paper submission at an AAA conference
since 2007, you should already have a profile and can use your
same password and ID to access the system. If you are
submitting a paper for the first time, you will need to create
a new profile by following the instructions on the Confmaster
website.
Submission
information can also be found on the AAA website.
In order
to facilitate the review process, everyone must submit papers
or session proposals electronically via AAA Confmaster. You
will upload a copy of your paper in MS Word
format. Please use the procedures noted below for
deleting identifying information from your
submission.
Procedure for deleting properties for e-mail submission (in
Word):
1) go into
"file "
2) go into
"properties"
3) under
the headings of "Summary" & "Custom" please erase all
affiliations. Under "Custom" be sure to delete all lines in
the "Properties" box by clicking on each line one at a time and
then click on the delete box that is present in the same
window. After you have deleted all properties, click "OK" and
then save your document.
Electronic
submissions will be accepted beginning September 21, 2009 and
must be received no later than MIDNIGHT CST, October 21,
2009.
Please
designate a single contact person for your submission. This
individual will register at the AAA conference website
(accessible via http://www.aaasite.org) and will
receive a user name and password via email after registration.
Once this information is received, the individual will be able
to upload the manuscript to the conference website.
The
contact person must also provide contact information (email,
phone and fax) as well as one or two keywords to facilitate the
reviewing process (e.g., copy testing, media measurement, new
technologies, advertising education, etc.).
Note that
all authors listed on the paper/special topics
submission must register on confmaster before the paper can be
uploaded.
Please direct your questions regarding papers or proposals
to:
Eric
Haley, Ph.D.@ haley@utk.edu
Professor
School of
Advertising and Public Relations
University
of Tennessee
General questions about the conference can be directed
to:
Dr. Robert King @ rking@richmond.edu
Director of Conference Services
American Academy of Advertising
School of Business
University of Richmond
Richmond, VA 23173 USA
Telephone:
804/289-8902
Fax:
804/289-8878
aaasite.org
We look
forward to your submissions and hope that you will be able to
attend the 2010
European
Conference of the American Academy of Advertising.
Click
here for a PDF version of this
call.
Click here for the AAA
Copyright Agreement
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