Welcome!

The American Academy of Advertising (AAA) is an organization of advertising scholars and professionals with an interest in advertising and advertising education. The Academy fosters research which is relevant to the field and provides a forum for the exchange of ideas among its academic and professional members. Through the Journal of Advertising, the Journal of Interactive Advertising and the annual conference Proceedings, the Academy disseminates research findings and scholarly contributions to advertising education and the profession.

If you are an advertising professional or an academic or student in advertising, journalism, business, mass communication, or a related field, the Academy invites your membership. Members of the Academy enjoy many benefits from their membership. Some of these are described in our membership page.

 

 

What's new on the AAA website 

The book A Century of Advertising Education is now available online. Learn more

Call for papers - International Journal of IMC, Vol. 1, No. 2. Learn more Submission deadline: July 31, 2009 

Call for papers - NeuroPsychoEconomics Conference. Learn more Submission deadline: August 1, 2009 

Call for pre-conference proposals - AAA 2010 Annual Conference. Learn more Submission deadline: August 15, 2009 

Call for proposals - AAA 2010 Research Fellowship Competition. Learn more Submission deadline: August 28, 2009

Call for proposals - Empower MediaMarketing Research Grant. Learn more Submission deadline: September 15, 2009  

Call for papers and special topics proposals - AAA 2010 Annual Conference. Learn more Submission deadline: October 1, 2009 

Call for papers and special topics proposals - AAA 2010 European Conference. Learn more Submission deadline: Oct. 21, 2009 

Renew your AAA membership for 2009! Click here to do that.  If you have technical issues with PayPal, click here. 

Help AAA grow  and  become a member!