2020 American Academy of Advertising Annual Conference

March 26-29, 2020 ~ San Diego Mission Bay Resort ~ San Diego, CA, USA




  • Registration:
  • Cost:
    • Regular members - $365
    • Student members - $245
A late fee of $50 will be added after March 1, 2020.
  • Bringing a guest?
    • Thursday Evening Welcome Reception - no additional cost
    • Friday Luncheon - $100
    • Friday Evening President's Reception -  $100
    • Saturday Awards Luncheon - $100
    • Saturday Off-site Social Event at Maritime Museum* - $120
    • Social Events Ticket (includes both receptions and off-site ONLY)* - $200

*Note: If needed, please seek hotel assistance in finding childcare while you attend the conference, especially during receptions where alcohol is served. If you bring your child as a guest to the food events, preregistration is required no fewer than 10 days prior to the event, and pricing is the same no matter what the age as we are charged the same price by the venue. NO children are allowed to the off-site event.


San Diego Mission Bay Resort
(Newly renovated with new name!)

  • Online Reservations or call (877) 313-6645 and mention code AAA320.
  • Reserve by cut-off date of March 3, 2020.
  • Rate is $220 (single/double) plus current 12.695% tax. The conference rate includes the resort fee of $32 only if booked in group block.
  • Available reservation dates are 3/24/20 through 3/29/20 with three days before or after on a space/rate availability basis.
  • Book early as the block of rooms is limited.
  • General Hotel Information
Directions Directions and Map

Thursday, March 26, 2020 Details

  • 8:00 am - 12:00 pm $40
    Taking Traditional Advertising Courses Online: Creatively and Interactively Working With Curriculum and Technology
  • 8:00 am - 5:00 pm $90
    Diversity, Equity, & Inclusion in Action: Advertising Research, Teaching, and Practice
  • 1:00 pm - 5:00 pm $40
    Artificial Intelligence for Advertising Research
Social Event
Maritime Museum of San Diego*
Saturday, March 28, 2020, 5:30 pm - 7:30 pm
*No children allowed to this event.
Information for Presenters
  • Projectors, screens, a place to put YOUR laptop, and extension cords will be provided. We do not generally provide a microphone for breakout sessions unless you let us know that you are very soft-spoken and cannot be heard without one. If there is a microphone in your room, please use it. It is not about your liking or not liking using a microphone, it is about ensuring that everyone can hear.
  • Since there is more than one presentation and more than one presenter in each Research paper concurrent breakout session, you will be sharing the time among those presenting in that scheduled time and in the order that the presentations appear in the agenda. You will have approximately 14 minutes for your presentation. A moderator will be in each session to help manage time.
  • To save time, please be in your presentation room a minimum of 10 minutes before the session is scheduled to start. We recommend that you collaborate with the other presenters to share one computer by loading all presentations onto it. Please do not try to run your presentation from a thumb drive as it may be slow in loading.
  • If you are using video, you should contact [email protected] as soon as possible. Also, there is LIMITED internet in these meeting rooms. Call (727) 940-2658 x 2004 right away to discuss any LIVE internet needs. Do not expect to download your presentation when you arrive. Bring it on your computer or on a thumb drive.
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Contact the AAA office by email at [email protected] or by phone at +1 (727) 940-2658 x 2004.